This is the latest Chanel ad campaign featuring a barefoot model wearing a patchwork of fabrics made into an outfit from the latest ready to wear collection.
I have to preface this by saying I love Chanel.
Adore it.
The AW 2014 collection has a few covetable pieces but there are some that make me scratch my head.
It's my top five favorite brands but I do wonder the editorial paths Kaiser Karl is taking.
If this woman went to her chosen place of religious / spiritual worship this past weekend I am sure the respective
priest/minister/rabbi/imam/abbot would have decided to start
a collection for the poor woman who was dressed
as the protagonist of Dolly Parton's song - Coat of Many Colors.
Is the new fashion mantra at Rue Cambon also Dolly Parton's quip?
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| Via Meanwhile while we are on the subject... For those of you who haven't seen the latest Chanel No 5 ad featuring Gisele please click here. It is the second most incomprehensible ad after that Brad Pitt one but marginally more amusing.  All I will say about that ad is that I have been married for several years and yet I still open my husband's email within a decent time frame. This will make sense once you see the ad. |
Rats, it won't open for me, I think KL has ruined Chanel latterly, he's got such an aptitude for tack.
ReplyDeletePlease google it as there are links easily watchable. It's non sensical and baz luhrman probably didn't understand what he was getting into
DeleteI love it! I own no Chanel so can ogle from afar! I kind of like those pants - oh no!
ReplyDelete:) then a collection should be started so you can get it!
DeleteI've never seen Giselle smile before and it's astonishing how much it adds to her otherwise uninteresting persona. I've never been a Baz fan and at least this was only 3 minutes. That sunburst yellow suit Giselle was wearing looked nice for the few fleeting moments we got to see it and I've long been a Kaiser Karl fan but have to agree he hasn't exactly been on a roll of late.
ReplyDeleteI thought she looked great with the no makeup look. But just as brad Pitt is also very good looking that doesn't mean they evoke chanel very well at all...the movie was pretty funny unintentionally though no? But I do wonder what kaiser is going thru lately. Maybe he's jealous of his cat getting so much attention.
ReplyDeletePerhaps he's let Choupette take over creative?
ReplyDeleteHa, Choupette could do a better job with just a hairball, don't you think?
DeleteChoupette designing is certainly an explanation. Im sure she loves sharpening her claws on that fabric
DeleteEureka I think you might be right!
ReplyDeleteIt all became clear to me as I was watching. I was thinking "I bet this was directed by Baz" and then voila, he appears. It made sense as he makes such cinematic tripe most of the time - over stylised, over dramatic… I still don't get the plot though??
ReplyDeleteAs for Karl, I think you read my mind. I was planning a post in which we explored the possibility that 84 year old Karl is actually suffering early stages of dementia, but as he has been such a "visionary", no ones game to question his "vision"… all I can say is that Chanel is a Looooong, long way from Coco's original vision. Wearability? Chic? Modernising women? sigh….
But why would Baz have agreed to this nonsensical plot??? I do wonder ego ever says to the contrary to Karl bc everyone seems so scared of him. But honestly it really has slowly put me off Chanel no 5. Who says advertising isn't powerful?
DeleteHa - so true. I watched that ad and though now there's a perfume I don't want to buy.
DeleteYou mustn't have watched a Baz movie recently? I realise everyone likes to laud his creative cinematic genius, but all the trickery he indulges in often seems to cause the plot and any subtlety therein to be a secondary consideration.
No I haven't I think I saw one but can't recall the name as I am not a loyal fan. Did he of strictly ballroom? But still I would be very careful before doing a Chanel no 5 ad!
DeleteStrictly Ballroom was great, and then Romeo and Juliet was good too… after that Moulin Rouge and The Great Gatsby have gradually become so over stylised and self indulgent in the "I'm being a cinematic genius" style I now won't go to one of his movies.
DeleteHis cameo was pretty awful. Def a better director or producer than actor!!! Strictly was great and now I realise I am not a fan bc I haven't seen the others!
DeleteCan you imagine if this was set to "Nine to Five". At least it wouldn't have seemed soooo long. I have one Chanel bag and although beautiful, I just feel a bit pretentious every time I drag it out.
ReplyDeleteDon't feel pretentious! I think it goes from day to night seamlessly. It's one of the rare ones that do!
DeleteI think The Kaizer of Alzheimer probably just alienated most of his buying audience, with a combo of this cinematic cobblers à la Luhrmann (+ Orson Wells style cameo), and the riches to rags look.
ReplyDeleteHaving said that I would like the house, and Giselle looks lovely when she smiles.
Was it supposed to be ironic though it could be almost insulting to the truly poor... Gisele's surf look was nice indeed and in fact i think makeup covers her beauty.
DeleteOdd, and really not my tasse de the. I just don't get Chanel... I must be a total philistine!!
ReplyDeleteThat No 5 advert is just silly.
You philistine you! hehe no but i can see how people just don't vibe with chanel. But no 5 ads are starting to be known to be a monty python sketch or something lately
DeleteThat ad was so funny, seriously WTF tortured angst bad acting, I might watch it again!
ReplyDeleteI never did see the Brad Pitt ad, or if I did I don't remember, I'll have t look that one up. Thanks for the laugh Naomi :)
that angst acting was a bloody parody - i think any one of us could have done a better job!!! Better you forget that brad pitt ad bc i have never been able to look at him in the same way again after that ad...
DeleteJust wish they'd used the Olivia Newton John version ;)
ReplyDeleteHa! Me too :)
DeleteOh this one is puzzling. Not what you'd call investment dressing, not at all.
ReplyDeleteI would love to hear what the SA uses to sell that jacket to someone hesitating the purchase!?
DeleteGisel said she is very proud of the info-mercial because it is honest about the struggles that a modern working mother faces no matter how wealthy she may be. So funny.
ReplyDeleteAll the flair and showmanship of the world of high fashion can be fun-but they take themselves seriously and therefore lose all credibility.
Yes this was a tribute to all the single working others who had to choose between surfing and asking her staff to tell him to wait or just send a bloody email!! Too funny Bebe.
ReplyDeleteI am trying to think of a perfume ad that I actually like, or liked. Not one has ever persuaded me to buy the perfume in question.
ReplyDeleteI agree would have preferred the ONJ version. It's great when they resurrect an old hit. I have to say this was dull and pretentious vs aspirational or whatever they shoot for. I think Giselle would have been prettier natural and less made up. Chanel has been a bit of a yard sale lately, no? The masses will continue to follow whatever is pumped out ugly or not... So the Emperor's New Clothes. xx Kim
ReplyDeleteKarl is so unfathomable.
ReplyDeleteI have to say, I enjoyed the moment where you first realise it's a Chanel surfboard! I just find the idea funny....wonder how many high society ladies surf. Then the whole "fence around the house" - felt like it was all meant to be symbolic of her being trapped in a world where everything is Chanel/beautiful...but lacking of love (her man leaving her)... Then i was wildly confused for the entire middle bit...the letter, the random photo shoots, the random child and staff, the not opening of the letter. Finally, the end kiss made me feel better for second before I asked myself wtf I just watched! Definitely not as bad as the brad Pitt ad though....
ReplyDeleteP.s. I have a thank you card in the mail ;)
I was like WTF for most of it!!
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